A monthly investor update is a key piece of communication from the founders of a startup to their investors. It is designed to share updates on company progress, market trends, and any challenges that the team has encountered. It can be sent as a presentation, word document, video, or email. Investor updates are a great way to keep investors informed, and to build trust and confidence in the business. Investors that are updated regularly are more likely to refer new customers, invest in a future funding round, and help the company overcome any challenges they may face along the way.
When it comes to writing investor updates, it is important to focus on being transparent and honest. Regardless of whether the results are positive or negative, investors will appreciate being made aware of any issues that have arisen. Whether the lowlights are a sharp decline in month-over-month revenue, a reversal in user growth, or a major software bug that has impacted half of the customer base, it is best to share these with your investors.
It is also important to be consistent when it comes to sending investor updates. Whether it is every two weeks or once per month, choose a timeframe and stick to it. This shows that you take your investors seriously and that you are dedicated to keeping them updated on the status of the company.
Lastly, when it comes to formatting your investor update, try to make it as navigable as possible. Make it easy for investors to find the information that is relevant to them by using bullet points and short sentences, and by including clear section headers.
About the Author
